About the Webcast
Contact center agents juggle dozens of apps, systems, and screens—just to answer a single customer question. It’s exhausting and inefficient. But what if their desktop actually worked with them, not against them? In this webcast we’ll take a closer look at how the right desktop experience can turn every agent into a confident, capable customer issue problem solver.
Discover how to:
• Break down the walls between people, data, and departments
• Free agents from togging through systems in order to better connect with customers
• Align operations and automation in a way that feels seamless
• Deliver service that earns confidence and repeat business

About the Presenters
Boris Grinshpun, VP of Product, SmartReach, NiCE
Liran Meir Frenkel, Head of Product Marketing, SmartReach, NiCE
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Liran Meir Frenkel is
Head of Product Marketing,
SmartReach for NiCE. With a rich background in the high-tech industry, she specializes in building and executing global business strategies, short- and long-term roadmaps, and go-to-market plans for cloud and CX domains. Outside of work, Liran is involved in LeadWith, a non-profit organization focused on empowering and promoting women in tech.